http://dottourism.com/blog/2007/10/31/dont-forget-the-subject-line/ Online and destination marketing for travel and tourism Tue, 20 Jul 2010 12:12:27 +0100 http://wordpress.org/?v=2.8.5 hourly 1 http://dottourism.com/blog/2007/10/31/dont-forget-the-subject-line/comment-page-1/#comment-28023 A/B testing for email marketing | tourism marketing blog, online and destination marketing for travel and hospitality, internet and digital experiences Tue, 29 Sep 2009 09:05:38 +0000 http://dottourism.com/blog/2007/10/31/dont-forget-the-subject-line/#comment-28023 [...] talked before about the importance of a subject line to stimulate interest to open the [...] [...] talked before about the importance of a subject line to stimulate interest to open the [...]

]]> http://dottourism.com/blog/2007/10/31/dont-forget-the-subject-line/comment-page-1/#comment-6637 Dominic Sawyer Fri, 22 Feb 2008 15:29:10 +0000 http://dottourism.com/blog/2007/10/31/dont-forget-the-subject-line/#comment-6637 Eamon, I agree - depends on the subject matter. I'm certainly put off by the ones with my surname in caps telling me my ideal purchase lies within... Eamon, I agree – depends on the subject matter. I’m certainly put off by the ones with my surname in caps telling me my ideal purchase lies within…

]]> http://dottourism.com/blog/2007/10/31/dont-forget-the-subject-line/comment-page-1/#comment-6510 Eamon Thu, 14 Feb 2008 21:53:05 +0000 http://dottourism.com/blog/2007/10/31/dont-forget-the-subject-line/#comment-6510 But dull lines can often be more acceptible than lines that try to hard, I think, when it comes to this. But dull lines can often be more acceptible than lines that try to hard, I think, when it comes to this.

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